CONFIDENTIAL
The AI infrastructure for women's health

Care is complex,
Ema guides what's next.

The fastest, safest way to launch women's health AI. Use Ema as your AI or layer it onto the AI you already have, then scale trusted capabilities for years.

Why Ema exists

Generic AI wasn't built for care.

~60%
That's the failure rate across leading AI models. 13 state-of-the-art LLMs failed roughly 60% of the time on a women's health benchmark — because generic AI was never built for care.
Gruber et al., A Women's Health Benchmark for Large Language Models, arXiv 2025.
Problem

Generic AI is
well, generic.

Most AI answers questions. It doesn't understand clinical context, care gaps, or patient identity, and it has no idea what to do inside your technology.

Solution

Ema is built for women from the start.

Trained on women's health, one of the most complex, nuanced, historically underserved areas of care. Ema's AI reflects that depth of understanding.

Expansion

Now Ema is scaled for everyone.

Because we mastered the complexity of women's health, Ema is uniquely equipped to handle any care journey, from men's health to chronic conditions.

We built the first agentic AI for women, circa 2020.
What is Ema

Clinically accurate, purpose-built AI.

Ema creates user experiences on your technology you didn't even know were possible.

100+ agentic capabilities Lives inside your product
CYCLE DATASYMPTOMSBEHAVIORAL PATTERNSPURCHASING BEHAVIORCLINICAL ASSESSMENTSEMRBIOMETRICSMENTAL HEALTH INDICATORSCONTENT CONSUMPTIONPARTNER APISINTAKE DATA
EMA'S ACTIONABLE INSIGHT
Your HRV has dropped 15% this week and your check-in logs show low mood + energy.
This could be early postpartum depletion. Let's schedule a mental health screen.
BUSINESS ROI98% Retention
Commercialization partners

Trusted by leading health companies.

Ema drives outcomes across product, care, and operations.

Some Ema capabilities our clients leverage:
Decision support & resources Connected care navigation Mental & emotional support Wearable symptom relief Hormone & cycle insights Menopause guidance Peer & community support Lactation coaching + many more
Impact
0%prefer Ema to Google, driving higher engagement and retention
0%of conversations increased product and service utilization
0%reduction in operational load for care teams
Willow
Embr Wave
Julie
Womaness
PatientsLikeMe
Coddle
Work&
i need an a
Free to Feed
Otsuka
lovu
Flourish
Stanford University
Aavia
Inside the layer

Almost the whole stack is proprietary to Ema.

Now that you've seen how people use Ema, here's why Ema can do that for them. Build on Claude or OpenAI alone and you own and maintain every one of these layers yourself.

Yours Ema's (proprietary) Frontier LLM · swappable Ema acts across your systems
Your layer Agentic layer Clinical brain Intelligence Knowledge base Infrastructure Your experience — the conversation your users seeyour custom work, company knowledge & protocols Triage and red-flag detection Screening (EPDS / PHQ-9) Escalation and routing Scheduling and system actions Clinical AI frameworkclinician-approved rubrics Safety and guardrailshallucinations reduced Benchmarkingtest against any LLM Data analyst and retraininglearns from real conversations Ema's hybrid language modelRAG + proprietary reasoning models Frontier LLM (Claude, GPT, or your own)swappable Ema's proprietary dataset10M+ women's health conversations Secure infrastructure (HIPAA, GDPR) YOUR SYSTEMS Your EHRclinical record Your lab partnerdiagnostics Your pharmacyfulfillment Your CRMengagement

The base model is a hybrid: a frontier LLM with Ema's reasoning models, RAG, and clinical brain on top. Ema is in your model even when the base model is yours.

You also get the team behind the layer.
Build it yourself and you staff every one of these roles. On Ema, this white-glove team comes with the platform.
Your model, maintained

A dedicated team monitors, retrains, and tunes the model behind your product as your users and data evolve.

Continuous core upgrades

Every improvement to the Ema core flows to you automatically. You inherit the roadmap instead of rebuilding it.

AI biologist

Women's-health scientists keep the clinical intelligence current, evidence-based, and aligned to the latest research.

AI UI/UX designer

Design partners shape how the experience looks, feels, and converts inside your product.

Data analytics

Ema unlocks data insights your company has never seen before.

She doesn't just analyze data, she generates it, turning raw conversations into intelligence you can act on.

EngagementSentimentHEDIS measuresSDOHConversionTopic trends
100% of user data stays owned by you. PHI is redacted and encrypted, and your data never trains Ema's core models.
Click the tabs to explore
Acme Health System3-Year Program Analysis
EMA DATA-ANALYST
11,000
Total Population
+8% YoY
68%
Avg Engagement
+16% vs Y1
76%
AI Predicted Q1
+8% Growth
3 yrs
Program Years
Rich dataset
Top recommendations
92% confidence
Optimal launch window

February shows 23% higher engagement for chronic-care cohorts, based on 3-year pattern analysis.

88% confidence
Target cohort

Preventive-care group (ages 36 to 50) shows the highest engagement potential, with 85% predicted participation.

"Finally something that explained my perimenopause symptoms without making me feel dismissed."

PositiveMenopause

"I was so confused about my cycle, and the guidance actually made sense for me."

PositiveFertility

"Felt heard at 2am when I couldn't reach anyone else."

PositiveMental health

"Took a couple of tries to find the right answer about postpartum recovery."

NeutralPostpartum

"Wish it could book the appointment for me, not just suggest it."

NeutralMental health

"Knowing a clinician reviewed the answer made me trust it."

PositiveFertility
Trending topics
Menopause
32%
Fertility & cycle
24%
Mental health
19%
Postpartum
15%
Medication Qs
10%
47%
Started confused
89%
Left confident
A look at the Ema data-analyst tool.
Ways to work together

Three ways to build with Ema.

01 · DIY

Self-serve API

Use Ema's API to build new health experiences and products on top of the platform. You build on Ema.

Most common
02 · Together

Co-build

We build it together, your team and Ema's, side by side, into your existing flow.

03 · Done for you

Fully managed

The Ema team builds the whole solution for you, with supported onboarding and ready-made capabilities.

Two ways Ema fits your architecture

Ema is the intelligence system for your whole tech stack.

It is the same Ema layer either way; only what surrounds it changes. You train it once, and your models, data, and configurations stay yours.

The head start

Build it yourself? You'd start at mile zero.

Ema already ran the first 20 miles
Mile 0 · build from scratchMile 20 · you start here
Build it yourself
$7M+
and ~9 years
Staff the AI, clinical, and eng team, build every layer, and maintain it daily.
vs
Start on Ema
$2,000/mo
live in weeks
Team, maintenance, and upgrades included. You own everything you build.
Most non-enterprise partners land $2,500–$4,500/mo · enterprise scales to $12,000+
Why teams trust Ema

Built for the next decade of healthcare.

10M+
User interactions
HIPAA, GDPR & SOC 2
Enterprise-grade security
Benchmarked
Against clinical guidelines
Female founded
and led
🏆Femtech World — Winner
AI Innovation of the Year, 2025
Strategic partners
Acumen
Center for Reproductive Rights
Techstars
Reckitt
Hearst
Recognized by
The Wall Street Journal
TIME
Forbes
Fortune

We wrote the standard.

Ema co-founded the Women's Health AI Consortium (WHAI), the first industry body to set shared benchmarks, ethical standards, and transparent evaluation for women's health AI, governed by six commitments spanning safety, bias reduction, clinical quality, longitudinal intelligence, mentorship, and transparent oversight.

Let's build it together

One intelligence layer.

Build on Ema, layer it onto what you have, or let us build it for you. Your models and data stay yours — see Ema running inside your product in weeks, not quarters.

emahealth.ai · Built on evidence. Shaped by experts.
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